I Don’t Have Time To Do Market Price Research

We’ve all experienced it – a niggling feeling that we could have gotten a lower price for a product or service … if only we’d done our research. But who has that sort of time?

IBM’s CPO, Bob Murphy, is concerned that his peers around the globe aren’t getting a proper night’s rest.

“Chief Procurement Officers lose sleep at night worrying that their procurement teams are buying over market prices or that falling prices in a particular category of spending are not being rapidly achieved.”

Access to data on historical prices paid and current market conditions isn’t the problem. The data is out there, and readily available, but it takes time and resources to do the research, and it’s a never-ending task.

Monitoring the market is too big a job for a single person, which leaves our sleepless CPO with two options:

A) Carve out an entire team to do the research, or

B) Bring in Artificial Intelligence through a robot to augment the team capabilities.

And that’s what IBM has done. The procurement team collaborated with data scientists and developers to design a solution harnessing external data and analytics that provides users with market intelligence, historic IBM purchasing data, and market sentiment surrounding subcontractor services. IBM Watson Analytics partners with “PeopleTicker” to ingest real-time, external market intelligence providing a comprehensive view of global markets. By comparing historical data with current market information, buyers get an immediate view on the price difference that may be available, enabling new levels of cost competitiveness to be achieved.

The result is “Pricing IQ”, a product where millions of data points can be efficiently organised with interactive graphics and visually clear dashboards where useful trends and insights can be identified. This solution opens opportunities for live price negotiation via the use of advanced analytics – with significantly reduced manual workload for the buyer.

Alongside Watson Analytics, Watson’s Explorer and Alchemy software capture key words and provides sentiment analysis to indicate rising or falling markets. Additionally, PeopleTicker’s data is integrated within the “Pricing IQ” product enabling a seamless solution for our customers. “We have been using PeopleTicker internally now for over 2 years. As a client, they have provided us with over 10,000 global rates. What started as a client relationship has grown into a Watson Analytics partnership.”

Real time insights

If you’re hurtling down a freeway in a high-performance car, having a speedometer that only shows yesterday’s speed isn’t going to help you. That’s why access to genuinely real- time data is emerging as one of the key competitive advantages across procurement functions. The team that developed Pricing IQ recognised this, and have built in real-time alerts for action.

Take A Bow, Pricing IQ

You’ll be hearing a lot more about Pricing IQ, especially since the solution won the Most Innovative Use of Technology Award at the 2017 CIPS Supply Management Awards.

Like all good innovators, the IBM team identified a significant pain-point held in common by procurement teams across the globe, and came up with an idea that eases the burden.

So, the next time you’re manually wading through reams of pricing data and wondering to yourself if there’s a better way – be assured, there is.